A Season of Change for Tokyo in 2021

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The Tokyo Metropolitan Government will host an exciting web-based B2B promotion, “Tokyo Online City Promotion 2021,” from February 2 - 4.

The purpose is to enhance tourists’ and tourism industry professionals’ understanding of Tokyo's unique appeal and attractions. Tokyo government representatives and tourism-related companies will livestream seminars from studio, and a special web portal for the event will be up and running from December 2020 until March 31. Also, a drawing will be held to raffle off prizes, including selected souvenirs.Visit the website to register and learn about the latest updates.

Contact: Yoshii, Tsuzuki visit-japan@accord-inc.co.jp

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After being delayed due to the postponement of the Olympic and Paralympic Games Tokyo 2020 and the spread of COVID-19, the Tokyo Tokyo FESTIVAL Special 13 has been rescheduled to start this spring.

The festival will be held by the Tokyo Metropolitan Government and Arts Council Tokyo (Tokyo Metropolitan Foundation for History and Culture) to foster arts and culture in Tokyo during the Tokyo 2020 Games. From the 2,436 project proposals from Japan and abroad that applied to participate, 13 have been selected to hold events throughout the city as a part of the festival.

Contact: Mika Mizuno, Rika Konno PR Office for Tokyo Tokyo FESTIVAL Special 13 ttf-solaris@solarispace.com

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As one of the initiatives to promote arts and culture during the Olympic and Paralympic Games Tokyo 2020, the Edo-Tokyo Museum will hold a series of unique special exhibitions in 2021.

Planned exhibitions include: “Hokusai’s Thirty-Six Views of Mount Fuji and Hiroshige” (*working title) from April 24 - June 20, 2021, a collection of well-known artwork from Japan’s leading artists; “Splendors of Edo: Rites of the Samurai, Festivals of the Merchants” from July 10 - September 20, 2021, a fun and easy introduction to the customs, festivals, and married lives of the samurai and the merchant classes that lived in the metropolis of Edo; and, “Jomon 2021: The Lives of Tokyo’s Jomon Peoples” from October 9 - December 5, 2021, an exploration of the lives of people who lived in prehistoric Tokyo.

Contact: Tokyo Metropolitan Edo-Tokyo Museum Public Relations Section kouhou@edo-tokyo-museum.or.jp

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The second Tokyo E-sports Festival 2021 will be held online from February 12 - 14, 2021. Although the venue has been changed from TOKYO BIG SIGHT to an online platform, fans will still be able to enjoy full of excitement and enthusiasm like last year.
https://tokyoesportsfesta.jp (Japanese)
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In the summer of 2021, TAKAone (pronounced “taka-oh-nay”), a new “experience-based” hotel offering guests various activities and lodgings to enjoy the Mt. Takao area, will open in front of Takaosanguchi Station. TAKAO NO KATAO, which have launched last November 13, 2020, is a website that shares new and exciting things to do at Mt. Takao.
https://takaone.jp/ (Japanese)
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The station staff at Shibuya Station’s Tokyu Railways, JR East, and Tokyo Metro lines will start wearing new practical and stylishly designed eye shields on their hats to help minimize the spread of COVID-19 infections.
Press Release: https://www.shibuya-scramble-square.com/assets/pdf/about/201014-2.pdf (Japanese)
Contact: square_pr@ssu.co.jp
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Haneda Airport is the gateway to Tokyo, and it’s also home to a flight simulator that lets you experience what it’s like to take to the skies. When you stay at its connecting The Royal Park Hotel Tokyo Haneda, you can enjoy a special overnight package that lets you pilot the simulator. Haneda Airport is a hot spot that you’ll want to keep on your radar.
Press Release: https://prtimes.jp/main/html/rd/p/000000111.000039557.html (Japanese)
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The new digital map “HANEDA MAP” makes navigating Haneda Airport easier than ever. This map offers a high-performance 3-dimensional map of the facilities and uses a tracking system to provide routes and additional information within facilities.
https://tokyotoilet.jp/en/*Location services are available only in the Haneda Airport.
Contact: kouhou@jat-co.com
The exhibition “GIGA MANGA: From Edo Giga to Modern Manga” is being held at the Sumida Hokusai Museum from November 25, 2020 to January 24, 2021. The exhibition suggests that giga, a form of caricature from the Edo period, provided the starting point for what is now known as manga.
Contact: hm-pr@hokusai-museum.jp
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While more shops become digitalized, Akihabara (the holy land of Japanese subculture) welcomes a new retro book cafe that harkens back to the Taisho period of the early 1900s.
https://www.nagomi-cafe.com/ (Japanese)
Contact: SHINGO NAGATANI nagatani@nagomi-cafe.com
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From November 18 to December 27, XR Wonder Park will hold an exciting XR attraction at Shinjuku Southern Terrace that fuses Tokyo’s scenery with the virtual world. You can see examples of this futuristic experience on the web.
https://xrwonderpark.jp/ (Japanese)
Contact: Takahiro Horikawa, Acari Neco pr@curiosity-inc.jp
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Tokyo Water Taxi teams up with eateries along Tokyo’s coast to bring you a great way to enjoy Tokyo’s local food and the sea breeze as you cruise across the water.
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*【Updated】Useful information on COVID-19 in Tokyo

◆Updates on COVID-19 in Tokyo

◆Prevention Measures and Updates on COVID-19 by TCVB    

◆Coronavirus (COVID-19) advisory information by JNTO (Updated)

◆Information related to New Coronavirus Infection (COVID-19) from Immigration Services Agency by Ministry of Justice (Updated)

Get Inquisitive

  TOKYO NOW Original Video
Tokyo’s Artisans and the Future of Traditional Crafts

Tokyo has more than 3,000 long-established shops that have been operating for over 100 years. The artisans that carry on those shops have skills and lifestyles that are infused in traditional aesthetics, and they would love for you to learn about their traditions and enjoy their crafts. In line with the concept of “Old meets New,” the “Edo Tokyo Kirari Project” will promote centuries-old traditional arts and crafts that have been melded with items that match today’s modern lifestyles. Takahashi Kobo (featured in this video) is also involved in this new project.

A Japanese proverb states that “A man is worthy of being a teacher when he knows what is new because he does not forget what is familiar.” We hope the Edo period hagoita paddle will help you to welcome the new year with good fortune and prosperity.

Edo Tokyo Kirari Project

Tokyo Omiyage Project

Tokyo Teshigoto Project

  Pick up Movies

See how Tokyoites celebrate the new year in “New Year’s in TOKYO JAPAN.”

Japanese ryokan HOSHINOYA Tokyo lets you rediscover the stylish, beautiful streets of Tokyo in its 360° video “Tokyo Staycation.”

Enjoy a walk around Tokyo with “TOKYO STROLL: Museums in the Roppongi area.”


See how the new TOKYO BRT offers great access to the Tokyo Bay area.


  Tokyo Event Calendar

Check out these annual festivals and events held in Tokyo. You can see the list of all major festivals, fireworks, parades, religious events, and other events in Greater Tokyo.
*Depending on the situation, festivals and events scheduled in 2021 may be canceled. Please check the official website for the latest information.

Open Calendar

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Please click on the link below to download the photos, press releases and new opening accommodation list.


From Editor

Snow is an uncommon sight in Tokyo, even during the coldest months of the year, January and February. I can’t step outside without my coat and gloves, but as early as mid-January, some of the first plum blossoms begin to bloom, signaling that spring is just around the corner. Some of the most popular spots for viewing the new plum blossoms are Yushima Tenjin Shrine and Kameido Tenjin Shrine. After a long season of gray skies and bare trees, the colorful pink and white blossoms are soothing. It’s a fun way to close out the winter in Tokyo.

Kyoko Higashi / TOKYO NOW Editorial Staff  


Issued by: Tokyo Convention & Visitors Bureau.
Supported by: Tourism Division, Bureau of Industrial and Labor Affairs, Tokyo Metropolitan Government.
E-mail: info@tokyonowsignup.com