• News & Announcements
  • Theme 1: Pop Culture - Tokyo Fashion Week 2010!
  • Theme 2: Pop Culture - Experience History
  • Event Information
  • Did you know? Fun Facts About Tokyo

Tokyo City Promotion in Canada
In an effort to boost the number of foreign visitors to Tokyo, the Tokyo Metropolitan Government has been conducting promotional campaigns in 17 cities since 2002. Join us in Vancouver (Canada) on October 27th and Toronto (Canada) on October 29th for the Travel Mart and tourism industry seminars on visiting Tokyo. For details, please visit:

Tokyo Grand Tea Ceremony
Learn about different aspects of this important Japanese ritual while relaxing in Tokyo’s famous Hama-rikyu Gardens, near Hamamatsucho Station, 2 stops from Shinagawa on the JR Yamanote Line.

Nezu Museum Re-opens
Set in fashionable Omotesando, one of Tokyo’s most extensive museum collections featuring Asian Pre-modern Art, will be exhibited in a new building designed by renowned architect Kuma Kengo!

Skyliner & ¥1,000 HATO BUS Tour Coupon
Keisei Railways and Hato Bus Tours have teamed up to offer a great coupon to foreign visitors. Ride in comfort on the Skyliner from Narita Airport to central Tokyo and also receive 1,000 yen off a Hato Bus Tour with this coupon. (terms and conditions apply)

Number of Foreign Tourists
Tokyo continues to be a destination of choice for foreign visitors with a record high 5 million plus visitors in 2008.

Narita - Tokyo Helicopter Service Commences
The Narita Airline Connection Service is an innovative helicopter service providing its customers with brisk transport from Narita International Airport to Central Tokyo.



Along with such cities as London, New York, Paris and Milan, Tokyo ranks as one of the world’s great fashion and trend-setting centers. With the coming of spring and new collections from the major designers, Tokyo once again offers visitors a chance to see the next big things in fashion and future trends.

Since 2005, TOKYO GIRLS COLLECTION has brought together most of Japan’s top designers and pop-culture icons for a completely unique event - part concert and part fashion show - unlike any other in the world. This time, attendees will be able to purchase the outfits worn by the models on the spot by accessing the official website of TGC.
TGC is held yearly in April and September.

Japan Fashion Week in Tokyo
Japan Fashion Week in Tokyo sees the classic catwalk debut of new Spring collections from over 100 top fashion houses and brands.
Japan Fashion Week is held yearly in October.

And any visitor interested in fashion and classic elegance should not fore-go a trip to Tokyo’s world famous Ginza. Long home to some of the world’s foremost designers and fashion companies, visitors can now stroll up and down the main boulevards in comfort, as the roads are closed to traffic on weekends!

Once known solely for its nightlife, Roppongi has been resurgent in recent years. The eye-catching Roppongi Hills and sleek Tokyo Midtown complexes play host to a massive variety of high-end boutiques, casual fashion stores and trendsetting shops.

Fashion in Japan is most often a product of Tokyo’s vibrant and dynamic youth culture. Experience it firsthand. Walk along Takeshita Street from Harajuku station to Meiji Street and check-out the huge variety of vintage shops and independent designers. Approaching Shibuya Station, cross the bustling Shibuya Crossing to the very centre of the Japanese fashion universe - the 109 buildings.

Fashion is not, however, only a product of the youth culture. Stroll along the tree-lined Omotesando-dori Avenue towards Omotesando Hills and then along to Minami-Aoyama. Top international brands have chosen to call this area home and have built some of the most architecturally impressive buildings in the world to house their dynamic collections. Armani, Dior, Louis Vuitton, and Chanel all have stores in the area showcasing their latest products.

For the latest information on Tokyo Trends:





The Kimono is an internationally recognized symbol of Japan. Artistic, ornate and complex, Kimonos usually give way to their lighter and simpler versions - the yukata - in hot summer months.

At first glance, wearing a full Kimono can seem a daunting task for anyone not raised in the art of kitsuke (“Kimono-dressing”). Yukata are more simple to put on, but care should be taken to ensure the left side is wrapped over the right side (the opposite is only for dressing the dead at a funeral!)

The Koomon takes its name from the Zen principle of expressing a free and clean spirit. Kimono classes are offered alongside a host of other Japanese cultural classes and seminars.

Cocomo gives visitors the opportunity to learn about Kimono and the unique chance to have a photograph taken in full make-up while wearing a Kimono.
http://www.cocomo1.net/maiko/ (Japanese website)

ASAKUSA JIDAIYA offers a wide range of Japanese cultural activities including rickshaw tours, taiko drum classes and of course, Kimono workshops and experiences.
http://www.jidaiya.biz/ (Japanese website)
http://www.jidaiya.biz/taikenmono.html (Images of experiences)

Here are several tour companies offering foreigners the opportunity to try on and/or learn more about kimonos:
Kimono Workshop! (Wearing a Yukata)

Japanese Culture Experience at Sogetsu Kaikan

Asakusa in Kimono

Tea ceremony and Harajuku Walking in Kimono

Once seen as prohibitively expensive, some Kimonos and Yukatas are now within reach of most budgets making for a truly unique souvenir of your Tokyo travels.

GALLERY KAWANO sells antique and vintage Kimonos, fabrics and other clothing.
http://www.gallery-kawano.com/index.html (Japanese, scroll down for English)

Ooedo Kazuko Harajuku Antique Kimono Shop offers a wide range of antique Kimonos as well as other pieces from the Taisho and Showa Era.
http://ooedokazuko.ooedo-group.com/ (Japanese website)

Every year, with the arrival of summer, Japanese clothing giant UNIQLO offers budget Yukatas starting from under 5,000 yen and even offer an online tutorial on how to tie the traditional obi belt!
(only Japanese)
How to tie an Obi
(only Japanese)

And of course, a tour through Tokyo’s bustling antique markets may yield great bargains or unexpected finds.

Antique Jamboree at Tokyo Big Site
Held in January & July

Tougou Shrine Market in Harajuku
Every 1st Sunday
http://www.kottouichi.jp/tougou.htm (Japanese website)

Araiyakusi Antique Fair near Araiyakusi-mae Station
Every 1st Sunday
http://www.kottouichi.jp/araiyakusi.htm (Japanese website)

Oedo Antique Market near Yurakucho/Tokyo Stations
Every 1st & 3rd Sunday

For further information check the link below:



La Folle Journee au Japon
Early May 2010, Tokyo International Forum
Originating from France, this classical music festival transforms Tokyo into a musical hall for all ages to enjoy every Golden Week. A different composer is featured each year with around 300 concerts in total, including world-class performances of the great masterpieces.
http://www.lfj.jp/lfj_2009e/access/(Contact and Access Information)

April 2 - Sunday, April 4, 2010 Tokyo International Forum
Tokyo International Forum will be the site of an extraordinary art fair this Spring. Check out contemporary and traditional paintings, antiques and modern art from selected Japanese and International galleries.

For other events please visit:
Tokyo Event Calendar


Tokyo is renowned for its cuisine and culinary expertise as demonstrated by the number of Michelin starred restaurants it boasts and the extensive global media coverage it is receiving. Japanese cuisine is a diverse topic and source of pride for the Japanese people.

For example:
A cooking method and philosohpy originating in Japan, has become famous due to the fact that Madonna and other Hollywood stars are avid practitioners. Restaurants serving Vegetarian and Macrobiotic cuisine can be found here:

Discovered in Japan at the turn of the 20th century, Umami is known as the "5th taste". Umami is based on the constituents of dashi, which provide the fundamental taste of Japanese cuisine. This "5th taste" has been credited as being the catalyst for the growing reputation of Japanese cuisine on the global stage.

More details on Umami here:



To access the previous edition of e-Tokyo Today and our printed newsletter, Tokyo Today,
please visit: http://www.tourism.metro.tokyo.jp/english/citypromotion/index.html.

If you wish to stop receiving this newsletter, please send an email to news@tcvb.or.jp titled, "Unsubscribe".

Issued by: Tourism Division, Bureau of Industrial and Labor Affairs, Tokyo Metropolitan Government
Planning / Editing: Tokyo Convention & Visitors Bureau
E-mail: news@tcvb.or.jp Tel: +81-3-5840-8892 Fax: +81-3-5840-8895.